VoIP Market Research

In order to understand the variety of potential markets that have opened due to VoIP technology, it’s important to understand the new global architecture of the Telecom industry. No longer are voice calls limited by geography and the quality or reach of the local phone service. With VoIP technology, wherever you can access the Internet, you can make a phone call. The image below presents a simple overview of each general sub-industry that can present countless possibilities to make use of VoIP to service the needs of a hungry market.

 

VoIP Sub-Niches

 

27-VoIP-Connectivity

 

While the regular phone lines are installed in virtually every home in the world, the latest technological advances now allow cable companies or other Internet Service Providers with the ability to disconnect the old phone lines and incorporate them into the home’s regular Internet access. By utilizing special hardware with battery backup and offering new services, Cable companies have overcome specific limitations that, up to now, have hindered progress within this niche. Within just a few years, the world phone network is almost fully integrated into the Internet.

 

VoIP offers wide spectrum of niche markets and associated sub-niches. These niches will generate huge revenues in products and services opened up by this technological advancement of VoIP. Each niche market warrant its own specific market research for market projection.

 

Niches In Traditional Telephony

 

As more households opt for low-cost VoIP telephone service to replace their traditional phone lines. There are great business opportunities in phone landlines replacement. Conventional copper wire at household terminations will have to be replaced by optic fiber. The supporting infrastructure will also have to be replaced.

 

While traditional phone systems require customers to access the phone system through one or two access points (wall jacks), VoIP allows customers to choose from a multitude of configurations, including computer calls using a headset or softphone, regular telephone calls, or even calls from anywhere in the house using the latest WiFi devices now hitting the market.

 

Niches In Mobile Devices

 

Since cell phone networks are quickly integrating into IP networks, not only do cell phone users now have access to surf the web, but they can also make use of WiFi networks and make use of VoIP access to make low-cost calls. Some businesses and manufacturing facilities make use of this technology to allow employees within a building to communicate over the secure WiFi network with their cell phones.

 

Software development for mobile devices will maintain strong growth for a long period of time as users demand better and stable software to interoperate with mobile voice networks, mobile data networks as well as WiFi networks. There will also be strong demand on well-designed software which integrates seamlessly with mobile hardware. As smart mobile devices will be used more commonly by ordinary people, switching between GSM and VoIP by a press on the button will be in great demand.

 

Niches In VoIP Functionalities

 

Once phone service is routed through the Internet, it is a simple process to provide customers with a convenient, web-based log of calls and an answering online. Functionalities such caller id and answering services will have to be in place. In addition, all of the traditional phone add-on services that used to cost a fortune now typically come free with a VoIP phone package.

For many years, computer software and websites offered computer users the ability to take part in online text-based chats with other users. With the advent of VoIP technology, most of these services are incorporating voice into the IM system so that users can choose to either text chat, voice chat, or both. A unique niche created by this technology is the ability for a company to provide assistance, information, or service directly to Internet travelers through their website. This provides amazing convenience for customers.

Niches In VoIP Security

Because of the ease of use and connectivity, VoIP technology introduces a wide range of security concerns, therefore this is an underserved niche where there’s tremendous need.